Social Media Video Marketing for Hotels

cinematic, strategic content that grows direct bookings — not just views.

Your guests decide in seconds. If your Instagram, TikTok and Facebook don’t show real stays, real moments and real emotion, they scroll past — and book with someone else. Hotels Filmed turns your property into a steady stream of cinematic, platform-native social content that sells rooms without feeling like an advert.

From one tailored shoot, we create months of scroll-stopping short-form videos, stories and micro-assets engineered to grow reach, strengthen your brand and drive direct bookings.

View portfolio → Request a proposal →

The Power of Social Media Video for Hotels

Increased engagement & brand awareness

Siam Kempinski, Bangkok, Thailand | Lobby Bar

Hyatt Regency London – The Churchill | Seamless

Driving Direct Bookings

Hyatt Regency London – The Churchill | Cocktail

Travellers plan visually. Short-form video is now the first touchpoint: inspiration, research and social proof in one swipe.

We design hotel Instagram reels and TikToks that:

Stop the scroll in the first 1–2 seconds.
Match your brand, not random trends.
Turn views into followers who recognise — and remember — your name when it’s time to book.

Rosewood Phnom Penh | Iza Japanese Restaurant

Hilton Okinawa Sesoko Resort | Pet-Friendly

Four Seasons Hotel Bangkok | Yoga

Song Saa Private Island | Spa Sanctuary

Meliá Danang Beach Resort | Family

Shinta Mani Angkor Villas | Private Rooftop BBQ

New World Saigon Hotel | Lobby Bar Reel

Your social feeds shouldn’t only feed OTAs.

We build content that:

Links directly to your official website and offers.
Frames your best-value dates and packages without eroding rate integrity.
Nurtures returning guests and loyal fans with consistent storytelling.
Integrates with meta search, email, and paid campaigns, so every video has a job.

Showcasing Hotel Amenities & Experiences

Instead of generic room pans, we create:

Mini-stories around suites, pool, spa, F&B, club lounge, kids’ facilities, meetings & weddings.
Clips optimised per platform ratio (9:16, 4:5, 1:1) and caption style.
Content banks organised by theme (luxury, family, wellness, business, romance) so your team can post in seconds.

Hotel de la Coupole – MGallery, Sapa, Vietnam.

A heritage-inspired mountain hotel needed fresh vertical content for Instagram.

We produced 10+ micro-clips.
Focus: grand lobby, suites, pool and lifestyle details around Sapa.

Outcome: consistent on-brand visuals, stronger Reel completion rates, and a content bank covering 3+ months of campaigns.

Siam Kempinski Hotel Bangkok
Bangkok’s only true urban resort wanted to move beyond static images.

We crafted a narrative around seamless arrival, poolside resort ambience, suites, spa rituals and warm Thai hospitality.

Outcome: resort-style storytelling, elevating brand perception and creating versatile assets for social, web and in-house use.

Explore more hotel video case studies in our Portfolio and Instagram

We start with:
- Property audit: brand, target markets, key booking drivers.
- Content gaps: what’s missing on your feeds vs what guests actually search for.
- Content map: 30–90 days of concepts (hooks, angles, CTAs) aligned to your campaigns, seasons and offers.
Outcome: a clear social media video strategy built for your hotel, not a template.
All production is tailored for social:
- Cinematic hotel footage (4K, gimbal, drone where permitted, sound design).
- Human-first storytelling with staff, guests, local culture and experiences.
- Multiple cuts from each scene:
  - Reels/TikToks (9:16)
  - Grid posts (4:5 / 1:1)
  - Short teasers & stories
- On-brand subtitles, overlays and hooks that work without sound.
Deliverable example (adjust per proposal):
- 1 × hero social film (20–30s)
- 15–40+ reels & story clips
- Themed content packs (rooms, breakfast, spa, meetings, destination, staff)
- Thumbnail & cover frames
Optionally, we help your team (or partner agency) implement:
- Caption templates written for search, saves, shares and clicks.
- Hashtag and keyword strategy for each market.
- Posting schedules around key booking windows.
- Creative guidelines for in-house posts, so everything stays consistent.
- Integration notes for Meta Ads / TikTok Ads if you run paid campaigns.
You stay in control; we give you plug-and-play assets and playbooks.

Shinta Mani Angkor. A boutique design hotel required performance-led content for Instagram ads.

We developed script-led concepts with voice-over, shot cinematic details, human moments, and crafted vertical edits optimised for Instagram.

Outcome: higher saves and shares, stronger premium brand feel, and a ready-to-use clip library for always-on campaigns .

Our Social Media Video Production Services for Hotels

Case Studies & Examples

Hotel-specialist only – Years dedicated exclusively to hotels and resorts; we speak your language (ADR, RevPAR, seasons, comp sets).
Video-first social mindset – Not a generic agency adding “video”; we design every frame for mobile feeds and booking behaviour.
Proven across markets – 80+ hotels, 700+ videos across Europe and Asia; experience with luxury, boutique and resort brands.
Always-on content from one shoot – We think in content systems, not one-off hero films.
Lean and collaborative – We work smoothly with your marketing, PR, revenue and brand teams, respecting global guidelines and local realities.
Clear deliverables & rights – Transparent packages, usage clarity, and files organised so your team can actually use them.