Work / InterContinental London The O2
InterContinental London The O2
The brief
A riverside landmark on the Greenwich Peninsula — a film carrying the hotel and the city it opens onto.
InterContinental London The O2 stands on the Thames beside the O2 itself, minutes from the centre by river and rail. The brief was a cinematic brand film for the website and social — the hotel’s spaces and the guest’s London beyond them — made throughout to the InterContinental brand guidelines.
The approach
The film moves the way a stay does: arrival, the rooms, dining, and out into the city — the riverside, the landmarks, the reasons a guest crosses London to be here. Every setup was framed with the brand rulebook in mind, so the film passed review without losing its pace or warmth.
The hotel, room by room
Arrival, rooms and dining — the spaces guests actually use.
London, the second character
The riverside and the city’s attractions, woven through the stay.
Made to brand review
Framed and graded to InterContinental’s guidelines from the first setup.
Frames
Frames from the InterContinental London The O2 film.
How it was used
Delivered for the hotel’s website and social channels — a brand-compliant hero film for the property’s digital presence.